At Eklavya Analytics and Consulting, we use AI-powered solutions for market research, consumer intelligence, behavioural analytics, sentiment analysis, and strategic research to help businesses make smarter and faster decisions. By combining advanced technology with human expertise and years of experience, we help brands better understand consumers, markets, campaigns, and opportunities while delivering impactful insights for B2B, B2C, and D2C businesses.
Conversational AI Interviews
At Eklavya Analytics and Consulting, we use Conversational AI Interviews to have natural, one-on-one conversations with consumers at scale. Instead of relying only on fixed survey questions, the solution asks follow-up questions, analyses the responses further, and finds out the true reasons behind how consumers choose. It is useful in case of ad testing, concept testing, brand perception studies, and understanding customer experiences insightfully.
AI-Powered Surveys
AI-Powered Surveys help businesses quickly test ideas, campaigns, products, and messaging with specific audience groups before they get launched into the market. At Eklavya, this solution is used to compare reactions across consumer segments, identify what resonates with them the most, and understand how different customers might react to a product, communication, or campaign.
Virtual AI Focus Groups
Virtual AI Focus Groups recreate the experience of a traditional focus group without the time and logistical challenges of recruiting participants physically. Businesses can use this in order to record data about consumer reactions to concepts, campaigns, products, and messaging while also offering an understanding of differing viewpoints, preferences, concerns, and what motivates the purchase decisions across audience segments in less time and with accuracy.
Predictive Behaviour Intelligence
Before investing in a product launch, campaign, or business decision, organisations often want to know how consumers are likely to respond. Predictive Behaviour Intelligence helps model possible consumer reactions, behaviours, and decision-making patterns before anything goes live. Businesses that seek to identify potential opportunities and risks early and make decisions with the least negative outcomes possible rely on this solution.
Visual Attention Analytics
Not everything on an advertisement, website, package, or creative receives the same amount of attention from the audience. Therefore, Eklavya Analytics employs Visual Attention Analytics that help in the demonstration of exactly which elements are likely to gain traction and which may go unengaged. Furthermore, this solution helps brands refine their layouts, improve visibility of their core messaging, and ensure important information stands out way before launch.
Immersive Media Testing
Some concepts are difficult to explain through static images or simple texts. Thus, Immersive Media Testing presents ideas through engaging video-based experiences, making it easier for consumers to understand features, benefits, and its utilities. At Eklavya Analytics, we use this solution for businesses that need to conduct new product development research and concept testing in order to capture more informed reactions and evaluate what exactly interests their consumers.
Community Surveys
In order to ensure engaged online communities and authentic audience participation, Eklavya Analytics enables the collection of continuous feedback, conducting discussions, validating ideas, and strengthening customer relationships through ongoing insight generation. This helps businesses access more balanced, reliable, and strategic decision-making support.
Global Online Panels
For scalable and high-quality data collection Eklavya Analytics employs Global Online Panels so that businesses can get accurate insights across industries, audiences, and regions. Thus, diverse and verified respondents across global markets for B2B, B2C, healthcare, and consumer research studies are analysed for the same.
Your Industry.
Our Expertise.
Our specialised solutions, targeted market research, and competitive intelligence across diverse sectors offer the insights you need to navigate industry challenges and inspire business growth.
Healthcare and Life Sciences
Navigating regulations, enhancing patient care, driving innovation.
Information Technology and SaaS
Cutting churn, scaling adoption, enabling smarter growth paths.
Consumer Packaged Goods (CPG) and FMCG
Tracking trends, evolving needs, and strengthening supply chains.
Automotive and Mobility
Unifying data, improving journeys, and accelerating market innovation.
Financial Services and FinTech
Building trust, ensuring compliance, and advancing secure strategies.
Retail and E-commerce
Personalising journeys, reducing abandonment, and boosting customer loyalty.
Telecom and Media
Managing costs, segmenting audiences, and enhancing active engagement.
Energy and Utilities
Driving forecasts, enabling transition, and supporting sustainability goals.
Education and EdTech
Creating digital tools, connecting learners, and improving outcomes.
Travel, Tourism and Hospitality
Optimising resources, managing costs, and enhancing guest experiences.
Real Estate and Infrastructure
Improving clarity, reducing risks, and enabling market transparency.
Public Sector and Non-profits
Proving impact, building trust, and ensuring lasting change.
Business and Industrial
Providing intelligence, planning growth, and optimising efficiencies.
